Since it joined the list
$ROL landed on the list 2026-03-26, down 20.2% from its 52-week high that day — now down -46.9%.
That's 27.3 percentage points deeper than the day it joined.
From the 52-week high as of 2026-03-26 to today. Split-adjusted. Observed, not a forecast.
Structural break signals
ROL qualifies for the Red List on decline depth.
The structural read
What price action says about ROL.
ROL qualifies for the Red List on decline depth — down -46.9% from its rolling 252-day high. Past the 40% threshold, the deepest tier in the taxonomy.
Cross-confirmation: also showing 4/5 bearish time frames.
Cross-confirmation: decline sigma also reads 7.4σ over 20 bars.
Upstream TFC read: bearish alignment, current phase daily. Last bar types — daily 2D (gray), weekly 2D (red), monthly 2D (red).
Earnings on file: 2026-07-22. Earnings dates don't affect tiering.
Questions about ROL
What people ask.
Why is ROL on Broken Stocks?
ROL qualifies for the Red List on decline depth. It is down -46.9% from its rolling 252-day high of $65.40, set on 2026-02-11 — 214d ago.
Is ROL a falling knife?
Not by the strict technical definition. ROL is down -46.9% from its 52-week high, but that high was set 214d ago — more than 120 days. A falling knife is usually a recent breakdown from a fresh high, not an established multi-quarter downtrend. ROL is still on the Red List for decline depth, but the freshness component of a falling knife is missing.
Is ROL a buy?
Broken Stocks does not issue buy or sell recommendations. The list is a rules-based technical warning system. It tracks structural decline depth and recency — not company quality, management, fundamentals, or news. Always do your own research and consult a licensed advisor.
Where is ROL trading inside its 52-week range?
At $34.73, ROL sits 0.0% of the way from its 52-week low ($36.59) to its 52-week high ($66.14). A reading below 25% indicates price is hugging the bottom of the range; above 75%, the top.
How fast has ROL been declining?
The current 46.9% decline accrued over 214d, which annualizes to roughly -80.0% per year. Annualized pace is a sanity check — a 30% decline in three months is a different signal than a 30% decline over two years.
How does ROL compare to its sector?
There are 244 other Consumer Cyclical tickers on Broken Stocks: 132 Red, 62 Amber, 50 Watch, with 19 showing recovering structural signals. Median sector decline is -34.0% — ROL's decline is deeper than the sector median.
Does ROL's earnings date affect its tier?
No. Tiering is decided purely by decline depth and recency of the rolling-high date. The earnings date on file (2026-07-22) is shown for reference only — listings can move tier between scans based on closing prices, regardless of fundamentals or news events.